Friday, December 7, 2012

3 Must-Haves for Every Region Website

Region websites are an invaluable tool for communicating with your community, parents and volunteers. It's likely the information hub for your Region - so it's important to include all the important information you want your members and families to know.

Here are three things that should be on every Region website:

1. Contact Information
This information should be included prominently on your Region's homepage. Whether it's a contact form,  email address or a phone number, make sure it's posted somewhere that visitors can easily spot. Questions arise regularly, and if they are not answered on the website, the parents will want someone to contact. Parents can get frustrated if this information is not readily available on the website.

2. FAQs
Parents typically have similar questions every season. "When will my coach call?" "When will the practices be?" "How can I get a refund?" To save time (for you and the parents) include a list of these frequently asked questions and answers on your Region website. It will become an easy reference for your Region's parents, and will also cut down on the amount of calls and emails from frustrated parents. Check out an example FAQ from

3. News and Announcements
Parents like to know what is going on in their Region, especially when it effects them and their child. Create a column on your homepage that is dedicated to news and announcements. Whether it's registration dates, field closures, or game cancellations, parents will appreciate receiving any kind of news available. Make sure you keep it current - having a section of outdated news will make your site look unattended and stagnant.

If you have more topics that you feel are important to a Region website, please let us know in the comments!

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