WebRTC and the bleeding edge.

Have any of you heard of WebRTC technology? anyone, anyone, (the sound of crickets ensues...) Of course you haven't basically no one has this stuff is the bleeding edge of web development, but fortunately for you dear reader I love the bleeding edge, I have a house there year round.

I see nothing wrong with this...

WebRTC is a technology that is currently being looked at by the W3C (the grand high poobah's of web standards) into becoming a standard with the goal of providing a web-based set of tools that any device can use to share audio, video and data in real time. It’s still very much in the early development stages, but WebRTC has the future potential to replace technologies like Skype, Flash and many hardcoded native apps with web-based alternatives that work on any device.

Do's and Dont's of HTML Email Blasts.

Hey everyone, after a week off we are back with more helpful hints.

With the proliferation of email-blast software and websites all over the internet, its becoming increasingly popular for people to turn to these avenues in order to drive sign ups, direct to seasonal events, and really reach out and impress where a regular email would fall short.

One of the best aspects of these sites is their ability to let you craft a beautiful email-blast whether you have skills in HTML or not. Many people though can sometimes be a little to ambitious when diving into the HTML editors as they tend to carry their skill sets in designing websites into crafting their email blasts and they can be frustrated when the results do not match their efforts

Email clients such as Hotmail, Yahoo, Outlook, Gmail, etc., can render your emails in different ways. What looks one way in Yahoo or Outlook 2003 may appear very different in Gmail or Entourage.
The root of this problem is the variance among email clients in the level of support for CSS (Cascading Style Sheets).

There is no real standard for what an email client should support and how it should go about supporting it. Every email client takes its own approach to rendering HTML and CSS – which is why an email that looks fine in one email client can look different in another.

So how can you or your designer ensure an email design remains consistent and looks great across all these different email clients? Here's a helpful list of "Do's and Dont's" on email blasts and HTML.

Embrace Browser Testing

Browser testing is important to ensure that your viewer audience can view your website accurately. It’s difficult to test in all browsers on one computer, since you can’t have them all installed on one single computer. There are tools out there to help with testing, and here are a few that I’ve used:

Adobe BrowserLab

Adobe BrowserLab is an amazing tool. I have used this tool so much when it comes to testing a website. It has every major browser AND lets you set up a custom list of browsers you want to test in. It even gives you the option to onion skin the displays between browser so you can easily compare what’s different in each browser. This tool is free to use as long as you have an Adobe account, which is free to create. It’s all web based, so you can use it anywhere without downloading anything. The only downside of BrowserLab is that it renders the website to an image, so you cannot test functionality. You can learn more about this great tool here.